Mezamé is a psychological therapy practice spreading across the US that is specialised in EMDR (eye movement desensitisation and reprocessing). They have challenged us to create an animated explainer that could convey both their vision and their clinical approach, tackling complex and precise concepts in a relatively short period of time.

Reworking an initial script and going through Mezamé's brand identity, we grounded our storytelling narrative on three main concepts: the therapist-patient emotional journey, the eye as a portal to the mind, and the Zen Rock garden as a visual metaphor for the human brain.